AI expert Jim Lawrence urges dealers to stop competing for clicks and embrace generative engine optimization — and the higher conversion rates and better quality leads it can produce. +
An abundance of new tools is giving dealers AI fatigue. Here’s how to determine which will effectively engage customers and move the sales needle at your store. +
Founder Jim Lawrence announced the launch of ImagineMyDreamCar, a new AI-driven lead generation platform designed to help dealers target “ultra-high-net-worth” clientele. +
