Zach Shefska tells his dealer dad and CarEdge co-founder Ray Shefska how a room full of car dealers reacted to a live mystery-shopping demo in which AI agents revealed broad disparities in pricing accuracy.
CarEdge’s Zach Shefska takes readers inside the live test of 100 dealerships that proved AI is critical to engaging car shoppers — and giving them an accurate price — in real time. +
CarEdge’s newly launched Car Dealer Transparency Index was designed to use verified out-the-door quotes to rate dealerships based on the accuracy of advertised prices with no “pay to play” option. +
CarEdge’s Zach Shefska believes the emerging automotive AI era isn’t about inventory or incentives — it’s trust. Learn how agentic AI helps dealers build trust and generate sellable leads. +
