Some dealers will spend the next five years collecting AI tools. Others will use AI to completely rebuild their businesses. MotorTech.ai founder Gerard Thatcher shares advice to help you make the best — and most profitable — decision.
If you have yet to experiment with AI, your procrastination has paid off. The selection of models has effectively narrowed to ChatGPT, Claude and Gemini. AI expert Jeff Su helps you choose the right tool and put it to work.
PureCars CEO Lauren Donalson shares practical advice for dealers who want to leverage AI to enhance compliance, customer engagement and resource allocation. +
Zach Shefska tells his dealer dad and CarEdge co-founder Ray Shefska how a room full of car dealers reacted to a live mystery-shopping demo in which AI agents revealed broad disparities in pricing accuracy.
Dealers who choose the wrong AI tools — or misuse the right ones — aren’t seeing the ROI. Dealer Tech Talk’s Simon Verona shares an action plan focused on task selection and process integration.
Consumers are using ChatGPT to find the right vehicle at the right price. Why not use the same technology to make the deal work? Carmen from Wowza Dealership AI has the voice prompts you need.
SmartWolf Consulting’s Darrell Steed joins Shasta Haddock’s I’m a Car Chick podcast to advise dealers who want to harness the power of AI to adopt a customer acquisition mindset.
Agents and executives who have automated presentation-building know some tools deliver high-quality insights and others deliver polished visuals. AI expert Jeff Su offers a low-tech, interactive tutorial for those who demand both.
Many dealers are wondering how customers of the future will engage and interact with their stores. Dealership AI expert David Feldman-Makrias says the real question is who those customers will be — and the answer may surprise you.
AI technology is quickly advancing, making features that were revolutionary six months ago obsolete six days ago. Expert and former Google exec Jeff Su explains what’s hot and what’s not in 2026.
