EasyCare (div. APCO Holdings) announced the launch of EasyCoach powered by Siro, an F&I training platform designed to leverage AI to improve insights and performance for groups, stores and individuals.

“Dealerships have long understood that the F&I office plays a critical role in profitability,” writes APCO Holdings President Courtney Hoffman in a release. “EasyCoach gives leaders the ability to see what’s really happening in their finance offices and use those insights to develop their teams in a more focused, effective way.”

The system records and analyzes every deal, identifying process gaps, product presentation opportunities and compliance risks — and delivering improvements of 15% in profit per vehicle and 18% in products per deal in pilot testing, executives say.

“Technology is changing how dealerships operate, but people remain the key to success,” writes APCO CRO Mark Cortez. “EasyCoach helps dealers develop their F&I professionals using real data from real transactions, allowing them to improve performance while maintaining the highest standards of compliance.”

Read more at EasyCare